Youth culture and Viral videos have begun to revolt against these life endangering ads. For example if you follow the links you'll see a video on 'Nico breeze' and a collegehumor.com video about the sacrifices a man has had to make due to his addiction.
These advertisements seem to hint that people are becoming desensitized towards the 'horrors' of smoking being pushed in their face. I feel that this attempt of scaring people has actually played into the idea of smoking being rebellious and that these campaigns should be rethought.
Links!
http://www.youtube.com/watch?v=XFR07vsnWjA - College Humour Ad.
http://www.spike.com/video/hilarious-anti/2906617 - Nico Breeze Ad.
Watch these videos, tell me what you think.
